Marketing Campaign Lead - Cybersecurity
HelpSystems LLC

Job Info

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RELAXED WORK ENVIRONMENT, DEDICATED TEAM, & GROWING COMPANY

MARKETING CAMPAIGN LEAD - CYBERSECURITY

As a Marketing Campaign Lead you will coordinate, manage, execute, and analyze digital marketing programs and campaigns. Programs will include demand generation, lead nurturing, sales enablement, and channel enablement. 

KEY DUTIES

• Collaborate closely with entire marketing team to manage timelines, deliverables, project costs, and project goals.
• Facilitate and evaluate lead generation campaigns across third-party affiliates, web, email, events, and social channels to improve outcomes.
• Manage and track paid lead generation program budget
• Aid in content creation including blogs, emails, and social media.
• Work with sales team to gather feedback on campaigns and report on campaign results.

BASIC QUALIFICATIONS

• Bachelor's degree in communications, marketing or related field.
• 3-5+ years of marketing experience in increasingly complex roles.
• Experience in marketing in B2B technology/software industry preferred.
• Experience with digital marketing preferred.
• Marketing experience should ideally be multi-disciplined: lead generation, marketing programs/events, marketing communications, digital, content, etc.
• Demonstrated excellence in campaign management and measurement.
• Strong time management skills.
• Solid analytical skills.
• Do-what-it-takes mindset to execute against strategy.
• Excellent oral and written communication skills.
• Experience with social, SEO,SEM and account-based marketing is a plus.
• Familiarity with CRM (Salesforce), Marketing Automation (Marketo/Hubspot), Project Management Software (Wrike), WordPress, Google Analytics and AdWords is a plus.

HelpSystems is passionate about making life easier for modern organizations and improving the lives of our customers. As a seven-time Star Tribune Top Workplace we are dedicated to making our employees happy by offering great benefits, fun company culture, and transparency from our leadership team. When working at HelpSystems you will have the opportunity for an upbeat office environment with A LOT of perks, such as professional development, equity program, employee recognition programs, and more!

Check out our website to learn more about HelpSystems and apply by visiting our Careers page. We encourage you to check out our Glassdoor page as well.

As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, veteran or disability status.

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