Senior Manager of Field Marketing and Contractor Programs - Atlanta, GA
Oldcastle

Atlanta, Georgia

Posted in Building and Construction


This job has expired.

Job Info


Job ID: 482643

Oldcastle APG, a CRH company, is a leading global supplier of building and landscaping products. Its product portfolio includes hardscapes and masonry, packaged cement mixes, lawn and garden materials, and composite decking sold through a variety of channels for residential and commercial use. Oldcastle APG is the leading producer of hardscapes in North America and Europe and the innovator behind many of the industry's well-known brands: Belgard hardscapes, Echelon masonry, Sakrete bagged dry mixes, and MoistureShield composite decking. With over 260 operating locations and approximately 8,500 employees, Oldcastle APG operates across 7 countries in the U.S., Canada, and Europe.

Job Summary

We are seeking a highly skilled and experienced Senior Manager of Field Marketing and Contractor Programs to lead our field marketing and contractor programs teams. The successful candidate will be responsible for developing and executing marketing strategies to drive demand for our products and services in the field, as well as managing our contractor programs to support our business.

Responsiblities

  • Develop and execute field marketing strategies to drive demand for our products and services, working closely with the sales team and national marketing to ensure alignment with business objectives.
  • Manage a team of marketing professionals to develop and execute successful campaigns across a range of channels, including events, promotions, email, social media, and more.
  • Conduct market research to identify new opportunities and areas for growth and develop marketing plans to capitalize on these opportunities.
  • Monitor and analyze campaign performance metrics to continually improve campaign effectiveness and ROI.
  • Collaborate with cross-functional teams, including product marketing, sales, national marketing, and customer success, to develop and execute integrated marketing campaigns and programs.
  • Manage our contractor programs, including recruiting and onboarding contractors, managing their performance, and ensuring compliance with all relevant laws and regulations.
  • Develop and maintain relationships with key contractors and vendors to ensure we have access to the best talent and resources in the industry.
  • Continually assess the effectiveness of our contractor programs and make recommendations for improvements.

Requirements

  • Bachelor's degree in marketing, business administration, or a related field; Master's degree preferred.
  • At least 10 years of experience in field marketing, contractor management, or a related field, with at least 5 years of experience in a leadership role.
  • Proven success in developing and executing marketing strategies to drive demand for products and services in a field setting.
  • Strong analytical skills and experience analyzing campaign performance metrics to improve ROI.
  • Excellent communication and interpersonal skills, with the ability to build relationships and work collaboratively with cross-functional teams.
  • Strong project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
  • Experience managing contractor programs, including recruiting, onboarding, and managing performance.
  • Knowledge of relevant laws and regulations related to contractor management.
  • Ability to travel up to 30% of the time.

What CRH Offers You

  • Highly competitive base pay
  • Comprehensive medical, dental and disability benefits programs
  • Group retirement savings program
  • Health and wellness programs
  • A culture that values opportunity for growth, development, and internal promotion

About CRH

CRH has a long and proud heritage. We are a collection of hundreds of family businesses, regional companies and large enterprises that together form the CRH family. CRH operates in a decentralized, diversified structure that allows you to work in a small company environment while having the career opportunities of large international organization.

If you're up for a rewarding challenge, we invite you to take the first step and apply today! Once you click apply now, you will be brought to our official employment application. Please complete your online profile and it will be sent to the hiring manager. Our system allows you to view and track your status 24 hours a day. Thank you for your interest!

Oldcastle APG, a CRH Company, is an Affirmative Action and Equal Opportunity Employer.

EOE/Vet/Disability--If you want to know more, please click on this link.

Date: Jun 6, 2023

Nearest Major Market: Atlanta
Job Segment: Consulting, Project Manager, Manager, Service, Technology, Management


This job has expired.

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