Senior Marketing Manager III
Kforce Inc.
Job Info
RESPONSIBILITIES:
Kforce has a client in Boston, MA that is seeking a Senior Marketing Manager III.Responsibilities:- Develops the marketing strategy, plans and events to create brand awareness and drive revenue
- The Senior Marketing Manager performs research and analysis in order to define market segments and understand the competitive landscape
- Establishes product, service and promotional priorities based on projected results considering overall short and long term returns against the assets and resources expended
- Coordinates with other functional areas to ensure marketing priorities are consistent with corporate strategic and operational plans
- Assesses market penetration and customer satisfaction
- Creates and oversees production of promotional materials to support product and sales initiatives
- Supports internal communications, marketing, training, motivational and incentive development efforts
- The Senior Marketing Manager identifies and implements procedures and systems to ensure the company's marketing activities are consistent and as efficient as possible while meeting internal and external customer needs
- Coordinate, implement and oversee direct and digital marketing acquisition campaigns for a range of products and services from agency kick-off to art and list files to vendor
REQUIREMENTS:
- Bachelor's degree in Marketing, Communication, Direct Mail, Digital Marketing or related fields
- 5-7 years of related job experience
- Unparalleled work-ethic, willingness to take on role enthusiastically and hit the ground running
- Strong problem-solving skills
- Exceptional attention to detail
- Exceptional communication skills, managing open dialogue on status and setting right expectations
- Exceptional project management skills ensuring projects are delivered on time, error-free
- Ability to manage several campaigns simultaneously and talent working under pressure
- Run agency kick-off meetings and partner with agencies to build multi-channel campaigns
- Run creative reviews with marketing leadership
- Run list kick-offs and serve as liaison between data teams and campaign list generation
- Lead projects as part of cross functional team managing stakeholders
- Keep campaigns on track
The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.
We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.
Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.
This job is not eligible for bonuses, incentives or commissions.
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
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