Overview
symplr is a leader in enterprise healthcare operations software and services for health systems, payer organizations, and suppliers. Trusted by leaders for more than 30 years, our solutions are found in 9 of 10 U.S. hospitals where our cloud-based solutions drive better operations for better outcomes. Our provider data management, workforce management, compliance, quality and safety, and contract and supplier management solutions improve the efficiency and efficacy of healthcare operations. This enables caregivers to quickly handle administrative tasks, so they have more time to do what they do best: provide high-quality patient care.
We seek a Senior Product Marketing Manager (SPMM) - Payer Solutions, to drive their products' go-to-market plans, programs, and deliverables, including product launch and branding, target personas and ideal customer profile, value proposition, competitive positioning, and content. Your objectives include positioning symplr's payer software offerings for success, supporting the field and growth marketing organizations while increasing market share through driving up competitive win rates.
The successful candidate will have healthcare marketing experience, preferably working for a payer or 'payvider' organizations. You will understand current challenges that payer organizations face. You will have worked with customer facing teams to enable them to speak to our product vision and value, incorporating the voice of the customer into all that you do.
The SPMM will want to know the challenges that target decision-makers face, articulate how symplr offerings uniquely address their challenges, and how they make their buying decisions. The SPMM will back up strategic insights with market evidence and then use that knowledge to drive the development of positioning and messaging that resonates with buyers and empowers to make our sales channels more successful.
Duties & Responsibilities
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