At YETI, we believe that time spent outdoors matters more than ever and our gear can make that time extraordinary. When you work here, you'll have the opportunity to create exceptional, meaningful work and problem solve with innovative team members by your side. Together, you'll help our customers get the high-quality gear they need to make the most of their adventures. We are BUILT FOR THE WILD™.
YETI is looking for a Senior Social Media Strategist to oversee social media campaigns from concept to execution. The Senior Social Media Strategist will partner with the Creative Studio, Social Media Video Team, Brand Strategy, and Marketing Operations teams to strategize, plan, source, and create brand-focused social content. This individual should be adept at multi-tasking and will thrive as content strategist, creative thinker, and project manager.
The ideal candidate for this role is passionate about social media and has experience testing with new platforms like TikTok and Instagram Reels, and understands how to bring social-first content to life. They are a highly collaborative team player and comfortable both leading and contributing to cross-functional team planning sessions.
Responsibilities:
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